Group CMO
What You'll Own
•
Set the marketing and brand strategy that carries Tickmill from an established trading business into a broader consumer financial brand
•
Design and build a marketing organisation fit for that ambition — recruiting, structuring and leading across brand, performance, partnerships and lifecycle functions
•
Control the Group marketing budget and hold the function to a rigorous, data-led standard of measurement and accountability
•
Lead go-to-market and positioning as each new product line — Investing, Wealth, Prediction Markets — comes to market
•
Work in lockstep with product-line leadership, Business Development and the leadership on how new markets and products get launched
•
Define the KPIs the marketing function is held to, and report on them with the same discipline expected of any other revenue-driving function
•
Turn client, partner and market intelligence into sharper positioning and stronger brand equity
•
Represent Tickmill externally to media, partners, industry bodies and the Board as the face of its marketing ambition