Founding GTM Engineer
About the Role
This is a founding GTM role at an early-stage healthtech startup building AI-powered tools for veterinary practices. You will be the first sales hire, working directly alongside the founding team to build the go-to-market engine from scratch, with a clear path toward an Account Executive position.
What You'll Do
Independently prospect and close veterinary practices across the full sales cycle, from target identification through deal closure.
Develop and continuously refine outreach strategies across email, LinkedIn, phone, and in-person events.
Build and maintain strong customer relationships focused on retention, upsells, and referrals.
Own the CRM from day one, maintaining clean pipelines, reliable data, and clear reporting.
Run structured A/B tests to identify the most effective channels, segments, and messaging.
Feed market and customer feedback directly to the product and founding team.
Contribute to hiring, training, and onboarding future sales team members.
What We're Looking For
2 or more years in sales, business development, or GTM roles with direct responsibility for pipeline generation and closing deals.
Demonstrated full-cycle B2B sales experience: prospecting, qualification, negotiation, and closing; B2B SaaS or enterprise software background preferred.
Proficiency with CRM systems such as Salesforce, HubSpot, or Pipedrive, including pipeline management, data hygiene, and reporting.
Experience executing multi-channel outreach: email campaigns, LinkedIn prospecting, cold calling, and event-based sales.
Experience designing and running A/B tests on sales messaging, channels, and targeting.
Experience managing post-sale customer relationships, including retention, upsell identification, and product feedback loops.
Ability to build and document sales processes and playbooks from an early stage.
Entrepreneurial, ownership-oriented mindset comfortable operating without established processes.
Nice to have: experience selling into healthcare, veterinary, or regulated professional services environments.
Nice to have: experience with sales analytics tools such as Tableau or Looker.
Nice to have: prior experience at seed-to-Series A startups with exposure to founder-led sales.
Compensation & Benefits
Salary range: 60,000 to 70,000 EUR annually. Visa sponsorship is not available for this role.
Location
On-site in Berlin, Germany. This role requires in-person presence; remote work is not an option.