Senior Content Designer (3rd Party Contractor)

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Job Title:                       Senior Content Designer

Reports to:                    Service Delivery Manager/Design 

Role Overview

 

We are looking for an experienced Senior Content Designer to create, optimise, and manage customer-centric content across digital platforms. This role focuses on applying established content strategies and standards to ensure clear, consistent, and engaging user experiences throughout the customer journey.

Working closely with Product Designers, UX Researchers, Subject Matter Experts (SMEs), Product Owners, and business stakeholders, you will rewrite and optimise existing content, support large-scale content migration initiatives, and ensure all digital content aligns with brand, accessibility, and content governance standards.

The ideal candidate understands how effective content contributes to customer engagement, lead generation, conversion, and overall digital experience, while balancing user needs with business objectives.

 

Responsibilities

Content Design & Optimisation

• Apply established content standards, style guides, and governance frameworks across digital products.
• Rewrite, edit, and optimise existing content for clarity, usability, consistency, and customer engagement.
• Produce clear, concise, user-centred copy for websites, applications, customer portals, and digital products.
• Ensure content supports customer journeys and business objectives.

Content Migration

• Support content migration initiatives across digital platforms and content management systems.
• Review and improve migrated content to ensure quality and consistency.
• Identify outdated, duplicate, or redundant content and recommend improvements.

Collaboration & Stakeholder Engagement

• Partner with Product Designers, UX Researchers, Product Managers, SMEs, Marketing teams, and business stakeholders.
• Participate in discovery workshops and design sessions to ensure content aligns with customer needs.
• Translate complex business or technical information into simple, user-friendly content.

Content Quality & Governance

• Ensure all content complies with established content standards and accessibility guidelines.
• Maintain consistency in tone of voice, terminology, messaging, and brand language.
• Conduct content reviews and quality assurance before publication.

Customer Experience

• Create content that supports customer engagement, lead generation, and conversion.
• Use UX writing principles to improve usability and customer satisfaction.
• Advocate for content-first thinking within cross-functional product teams.

Core Skills & Experience

Experience

• 5–7 years' experience as a Content Designer, UX Writer, Digital Content Designer, or Senior Content Writer.
• Strong UX writing and digital content design experience.
• Experience creating content for responsive websites, mobile applications, and digital products.
• Knowledge of content strategy, content governance, and editorial standards.
• Experience supporting content migration projects.
• Strong editing, proofreading, and content optimisation skills.
• Excellent understanding of plain language principles and customer-centred communication.
• Familiarity with SEO best practices for digital content.
• Experience working with Content Management Systems (CMS).
• Understanding of accessibility standards (WCAG) and inclusive writing practices.

Tools & Technologies

Experience with one or more of:

• Content Management Systems (Adobe Experience Manager, Sitecore, WordPress, Contentful, Umbraco or similar)
• Figma
• Jira
• Confluence
• Microsoft Office 365
• Google Workspace
• Miro (advantageous)

Domain Experience (Advantageous)

• Financial Services
• Banking
• Insurance
• Retail
• Telecommunications
• Digital Transformation programmes
• Customer Experience (CX) initiatives

Qualifications

• Bachelor's Degree or Diploma
• Relevant UX Writing, Content Design, or Digital Content certifications would be advantageous.

Key Competencies

• Exceptional written communication skills
• Strong editing and proofreading ability
• Customer-centric mindset
• Excellent attention to detail
• Strong stakeholder management skills
• Collaborative and team-oriented approach
• Critical thinking and problem-solving skills
• Ability to simplify complex information
• Strong organisational and time management skills
• Adaptability in fast-paced Agile environments
• High standards for content quality and consistency