Marketing Specialist - CRM

Job Description:

Marketing Specialist – CRM Platform, Conversion, Rent-A-Center

Upbound Group (NASDAQ: UPBD) is a technology and data-driven leader in accessible financial solutions, serving millions of consumers through trusted brands including Acima®, Brigit™, and Rent-A-Center®. More than just a financial services company, we're a purpose-driven team focused on expanding financial inclusion, creating opportunity, and helping people achieve what's possible. Our mission is simple: leverage innovation, technology, and talent to build a better future and elevate financial opportunity for all.

In this role,  you'll help create personalized customer experiences that build lasting relationships with our customers. You'll work with a collaborative team to plan, launch, and optimize marketing campaigns across multiple channels while gaining hands-on experience with customer data, marketing technology, and retention strategies. This is an exciting opportunity for someone who is curious, eager to learn, and interested in building a career in digital marketing and customer engagement.

Required:

• Bachelor’s degree in marketing, Business, Communications, Analytics, or a related field.
• 0-2 years of experience through internships, part-time jobs, campus involvement, projects, or professional experience.
• Strong interest in digital marketing, customer engagement, and learning how data helps create better customer experiences.
• Excellent communication and organizational skills.
• Ability to manage multiple priorities and work effectively in a fast-paced environment.
• Comfortable working with data, solving problems, and learning new tools and technologies.
• Collaborative mindset and willingness to learn from teammates across the business.
• Strong attention to detail and commitment to delivering quality work.
• Curiosity, initiative, and a desire to build a career in marketing technology and CRM.
• This position is in-office (Monday through Friday) in Plano, TX.

Preferred:

• Internship, coursework, student organization, or project experience related to marketing, communications, business, analytics, or technology.
• Familiarity with email marketing, social media, digital marketing, or customer engagement concepts.
• Experience using Excel, Google Sheets, or similar tools to organize and analyze information.
• Interest in emerging technologies, including AI and marketing automation.
• Demonstrated leadership through school, work, volunteer activities, athletics, or student organizations.

SPONSORSHIP:

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time. 

Upbound Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.